Marketing Archives - Hosted Network

How to stop sucking at marketing your MSP

In a quick survey that we’ve done in our latest MSP marketing webinar, half of the attendees said that they don’t have any idea how to start their marketing strategies. This is a problem because marketing is critical not only in bringing in more clients, but also in nurturing your existing ones. Simply put, it’s […]
 
Read more

Focusing on verticals: Pros, cons and how to get started

As we get closer to a new year, realisations will probably start to pour in. What could you have done better or differently? What are the opportunities you failed to take advantage of?  No matter what those missed chances are, it’s not too late for you to reevaluate your business strategy as an MSP. You […]
 
Read more

From Storytelling to Storyselling: Why MSP Salespeople Need to Be Great Storytellers

Who doesn’t love a great story? You may have heard or told lots of stories in your lifetime- from the most trivial to the most significant ones that affected you in some way. But why do people love stories? And why is it essential for every salesperson to be a great storyteller? Here are a […]
 
Read more

Levels of MSP Operational Maturity and 4 Essential Areas to Look Into for Growth

Have you ever wondered what stage your MSP is in? Yes, just like how butterflies go through metamorphosis, MSPs (like all businesses) reach different levels as they gradually progress in terms of profitability, service quality and overall operational performance. In simpler terms, it is the evolution of MSPs. The higher you climb the operational maturity […]
 
Read more

Infographic: The Stages of MSP Operational Maturity

5 Tips in Selling Co-Managed IT Services

MSPs are known as the external IT departments of small and medium-sized businesses (SMB).  But what if a business has an IT department already? Does this mean that they no longer need an MSP? The answer is no. This is where co-managed IT services come in. Co-managed IT services is the collaborative partnership between an […]
 
Read more

The Big Shift: 4 Ways on How to Successfully Switch from Break-Fix to MSP

As more and more small and medium businesses (SMBs) rely on the managed IT services, the larger the opportunities this dynamic landscape is bringing to the break-fix companies that are planning to shift and currently in the move to becoming an MSP. With the ever evolving IT requirements of small and medium businesses (SMBs), the […]
 
Read more

4 Reasons Why MSPs are Failing
(Or about to Fail)

We’ve been constantly giving you tips on the best practices MSPs should live by but we rarely tell you the things you should be avoiding. So we’ve asked around some of our partners about some habits that you should NOT DO (or probably stop doing) if you want to be a successful MSP. 1. Being […]
 
Read more

How to get quality traffic for better leads

You spend lots of time and money on your beautiful website but, alas, you’re faced with a virtual tumbleweed. Sounds familiar? The problem isn’t usually about your website or content; it’s about how you drive quality traffic to your website. The better the quality of your traffic is, the more likely you are to acquire leads […]
 
Read more